FutrxAM by BentleyRecords.io — AI Artist Manager, Human First
In an industry where attention is the currency and speed the edge, BentleyRecords.io’s launch of FutrxAM marks a new paradigm in artist support. Positioned as “the world’s first AI-powered Artist Manager,” FutrxAM blends machine intelligence with seasoned industry know-how to guide creators through release strategy, fan analytics and career management.
Music-industry veteran and VP at Bentley, Max Steinke — who has managed major celebrity artists behind the scenes — explains the need: “In today’s ecosystem, artists are expected to be creators, entrepreneurs and brand builders all at once. FutrxAM gives you a co-pilot.”
Through smart dashboards, predictive analytics and real-time performance insights, FutrxAM empowers artists to act, not just react. The human element remains central — counsel, creative strategy and brand vision are paired with machine-speed data and execution. It’s a hybrid model built for scale and individuality.
For BentleyRecords.io signed talent, it’s a clear advantage: an infrastructure that helps them navigate an ever-accelerating music world — so they spend less time chasing logistics, and more time making breakthroughs.
By Emily Harper
Emily Harper is a culture and entertainment writer for VÉRITÉ Magazine, covering the intersection of music, luxury lifestyle, and digital innovation. She has previously written for emerging tech publications. Emily holds a degree in Media & Cultural Studies and is based between London and Los Angeles.