Business & Tech

BentleyRecords.io Unveils $555,000 "Emerging Artist Fund" 2.0: A Bold Leap into the Future of Music Investment

VÉRITÉ Official

14 Jun 2025 — 1 min read

Photo by Brian Lundquist

BentleyRecords.io has announced the launch of its 2025 Emerging Artist Fund 2.0, a next-generation funding initiative designed to empower rising music talent through a highly selective, AI-enhanced process. Building upon the success of its inaugural $450,000 program, this second iteration expands the vision with a new fund totaling $555,000, strategically allocated to support 33 breakthrough artists worldwide.

In partnership with 6 Equity Music Ventures, a forward-thinking private equity firm, the initiative introduces a sophisticated hybrid model. Selected artists—including producers, songwriters, and performing acts—will receive funding for a range of creative output: singles, full-length albums, music videos, production, and global marketing campaigns. In return, 6EMV and BentleyRecords.io will retain a share of publishing rights and project equity, in alignment with modern investment-grade music deal structures typically reserved for top-tier major label rosters.

What sets this cohort apart is its reliance on advanced AI analytics, which will assess streaming data patterns, audience engagement velocity, regional trend adoption, and early A&R signals to determine eligibility. Exclusive to artists already signed with BentleyRecords.io, the fund reflects the label’s commitment to democratizing access to capital while embracing the tools of tomorrow to identify and elevate the next generation of global music icons.

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